Small Business Certification Network (SBCN) is specifically for wood products companies and non-print-related paper companies.
Fun fact: The SBCN was founded around our project for Etsy.
How SBCN helps tackle FSC marketing
For many small producers, effectively marketing FSC to consumers will be the deciding factor for staying in the certification system. That’s why one of our goals with SBCN is to help tackle this lack of consumer recognition of FSC by developing marketing resources for our members.
With that in mind, American Green Consulting created the Market Growth Tool Kit.
What’s in the Market Growth Tool Kit?
Every member of SBCN receives this tool kit to help them promote their FSC certification:
- print and digital ads
- customizable press release
- rack cards
- table tents
- pre-written social media posts and website copy